It was late 2018. A group of young Bangladeshis noticed that cricket fans in the country were regularly getting a raw deal on foreign betting sites — no Bangla language support, no local payment options, and no way to reach customer support when something went wrong. To solve exactly these problems, kj777 was founded in 2019.
We started with Sports Betting only — primarily cricket and football. At a time when bKash was just gaining popularity, we were among the first platforms in Bangladesh to introduce bKash payments. People responded — thousands of members signed up within the first three months.
Today, kj777 is more than just a betting site. It's a place where everyone can play in their own language and with their preferred payment method — from busy office workers in Dhaka to people in Chattogram's port areas, and young adults from farming families in Mymensingh who now call the city home.
Our goal was never to be the biggest — it was to be the most trusted platform for the people of Bangladesh.
Behind every decision we make, there's one question: "Is this good for our members?" If the answer is yes, we move forward.